Blog

Grow Your Freelance or Agency Business

SEO as a Service [A Definitive Guide]

Wondering how to grow your freelance or agency business? Consider offering SEO services. Learn to pitch, price and apply a process for SEO services. The end result is a new line of business with recurring revenue!
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4 Pillars of SEO

Introduction to SEO [4 Pillars of SEO]

What is SEO? How does Google work? Let's break down search engine optimization into its component parts — the 4 pillars of SEO — in this introductory post.
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Commincating with SEO Clients

Communication Tips for Happy SEO Clients

Five tips for the most effective communication strategies when talking with SEO clients.
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Improve Page Speed for SEO – 4 Actionable Tactics

Keep people coming back to your site and make Google happy by using these 3 actionable tactics to improve page speed for SEO.
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Web Hosting and SEO

5 Reasons Why Managed Hosting is Good for Your SEO

Great hosting is foundational to search engine optimization. Learn why managed hosting is good for your SEO.
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Categories of pens

How to Use Categories & Tags in WordPress for SEO

Categories and tags can be powerful SEO tools when properly used. Find out what they are in WordPress and how to do WordPress SEO for category pages.
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A Guide to Cross Walks

How to Create Comprehensive Content and Improve SEO

Get step-by-step instructions on how to write comprehensive content that will improve SEO and drive more of the right kind of traffic to your site.
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The Essential Guide to Blogging (For SEO)

Whether you've been putting of creating a blog or reluctantly writing one, this guide will make blogging for SEO a little easier.
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Paying for Yoast Premium

Why Yoast Premium is Worth it

Simply put, Yoast has become the front-running multifunction SEO plugin for WordPress users. The premium version provides even more value. Learn why.
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content syndication best practices

What is Content Syndication & How Does it Impact SEO?

What is content syndication? A method of republishing your content on other websites. Here's what you should know about it's impact on SEO.
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SEO evolves

SEO Evolves More Than it Changes

“How will I keep up with SEO when it is always changing?” is a frequently asked question at Pathfinder SEO. In our ten years of experience in search engine optimization, we have seen SEO evolve more than it changes.
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2019 SEO Strategy Map

SEO Strategies for 2019

Wondering what to expect from Google this year? Learn actionable 2019 SEO strategies for business owners, web freelancers, and marketing agencies.
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Guided SEO

Pathfinder SEO is a guided SEO solution for business owners, freelancers & agencies.